Bronx rapper and newest Young Money signee Corey Gunz will team with Nike to promote the brand’s classic Air Force 1 sneaker.

The son of NY rapper Peter Gunz will star in Nike’s new ad campaign, shot in his home borough of the Bronx, and will also perform at a Nike-sponsored concert on August 18 at the Apollo Theater.

The 2009 XXL Freshman is currently prepping his yet-to-be-titled debut EP for an early 2011 release through After Platinum/Young Money, and a new MTV reality show, Son of A Gun, that is executive produced by Nick Cannon.