Welcome to the “Auction.” Puff Daddy reunites his Bad Boy family in the video for his latest single off his November album MMM. In the ’90s-inspired clip (via Complex), directed by Hype Williams, the swagged-out crew dons all black and performs against a white backdrop.
“Auction” follows the video for “Blow a Check” featuring French Montana and Zoey Dollaz, and the Hype-directed “Workin” with Travis Scott and Big Sean.
Next up, Puff Daddy is readying his final album, No Way Out 2, which will serve as the sequel to his 1997 debut.
“It’s one of a kind. The mindset is to just be classic and be epic and to really live up to that. We know it’s a tall order, but we welcome the challenge,”
It is also rumored that the Bad Boy crew will finally be hitting the road for a reunion tour this year. Watch them rep Bad Boy for life.