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Since Beyoncé‘s surprise release of LEMONADE, the Internet has zeroed in on Bey’s private life, examining Jay Z’s alleged infidelity and who exactly is this mysterious girl named “Becky.” This might be the answers you’re looking for. According to Page Six, “Becky” and the rest of the storyline was loosely based on real-life experiences and fiction by the couple together.

One source claimed Jay Z was unfaithful before Blue Ivy was born, but her birth changed everything.

“Beyoncé had the baby and was like, ‘What am I doing? This is what my dad did to my mom.’ She really looked at herself. Jay is now a great husband, and this is in the past. They went through a rocky patch but things are good again. The video is about finally coming to terms with her strength and their love.”

Another source claims the “Becky” rumors were a calculated marketing attempt by the couple to pull off buzz for LEMONADE.

“They develop these storylines to sell albums. LEMONADE is a movie crafted to drive sales. Jay and Beyoncé are entertainers at the top of their game. Do you think Jay would release her album on [his own] Tidal if it really was all about him? He is 100 percent behind this.”

One more insider says,

“They’re marketing masters. They’re pros at this. The more attention, the more they sell, the better. All that speculation is to get press when they need it. LEMONADE is much deeper than infidelity, but that’s the focus. As long as people are talking, they don’t care.”

The newspaper also notes that “Becky” isn’t just one girl, but a “composite” of different women that were rumored to have relations with Jay Z. Since the “Becky” fiasco, Rachel Roy and Rita Ora have denied being “Becky with the good hair.”